products
Audience First Vs. Product First
Every year (maybe six months lately), creators post about why you should create a products, then build an audience for the product; or build an audience first and create products based on their needs. It’s a false choice. Reject this premise. You need both. Both need constant attention. Both
Start Something Small to Build Something Great
I wrote yesterday [https://www.cjchilvers.com/why-i-wont-sell-my-books-on-amazon/] about my first real product: a well-designed hardcover book I carefully created over years and nurtured through the entire production and distribution process. It was a huge project. If I had it to do over, I would've started much smaller
Its A Blizzard Out There Nobody Cares About Your
> “It’s a blizzard out there. Nobody cares about your hand crafted, artisanal snowflakes.” — Hugh MacLeod [https://twitter.com/hughcartoons/status/565535197710794752]